Monday, 23 November 2009

Publication Plan

Title: Current
Positioning statement: Bringing you the weekly charts!
Frequency of publication: Weekly
Price: £2

Distribution: Newsagents, supermarkets and music shops

Rationale: My magazine’s purpose is to inform and entertain the readers about chart music and the weekly UK chart. Interviews with artists and bands will be in my magazine, so that the audience feel as if they get to know and understand them, and their music. It will have up to date news and a bit of gossip to get some different readers to become interested in the magazine.

Style: For my style I will use colloquial language, using quite simple vocabulary and syntax. The magazine is for all chart music fans using a smart, neat presentation, with a simple layout that is not too busy. As I found that its mainly people aged between 12-25 that buy most music magazines, my magazine audience will be mainly aimed at 12-26 year old of both genders, and I will use quite simple syntax, with maybe just a few harder ones occasionally. My main image will be the main attraction of my front cover, so I won’t have too much writing around it, to focus the attention on the image.


Regular Content

· Editors letter
· The UK top 40
· Interview with chart toppers
· Upcoming gigs
· Upcoming singles and album
· CD reviews
· Gig reviews
· Last weeks UK top 10s
· Rising stars
· Future hits






Feature Content

· Download or buy music?
· What we’re listening to
· Do you really know chart music?
· Have your say in our charts
· Is pop dead?
· Who’s your favourite?
· Hopeful rising acts
· We ask the fans their favourite
· Get the music you want easily
· Charts have changed



House Style

Coverlines: Arial, bold

Headlines: Berlin Sans FB

Standfirst: Tahoma

Captions: Arial Narrow

Features first paragraph: Drop capital, 6 lines deep, Verdana, first word in capitals

News first paragraph: First word in capital to stand out, to catch their eye for the rest of the article

Body Text: Comic Sans MS

Colour Scheme: Red, blue, black

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